Download e-book for kindle: An Intelligent Customer Complaint Management System with by Alireza Faed

By Alireza Faed

ISBN-10: 3319003232

ISBN-13: 9783319003238

ISBN-10: 3319033433

ISBN-13: 9783319033433

This thesis addresses the difficulty of shopper proceedings within the context of purchaser dating administration (CRM). After a comprehensive survey of the present literature on CRM, the thesis describes the advance of a brand new clever CRM (I-CRM) framework, which integrates text analytics, style mapping, SPSS, structural equation modeling, and linear and fuzzy techniques. This new technique, unlike prior ones, is in a position to handle customer court cases with appreciate to diverse variables, hence permitting businesses to discover their key shoppers and key proceedings, and to handle and supply method to the main court cases of the main consumers, for that reason selling company improvement. The thesis  additionally describes the winning program of the tactic to a real-world case, represented via the immeasurable truck drivers court cases on the Fremantle port in Western Australia.

 

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An Intelligent Customer Complaint Management System with Application to the Transport and Logistics Industry (Springer Theses) by Alireza Faed


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